Some Days You Want Industrial Strength Concealer, and This Is What You Should Grab

My favorite concealer for years and years has been Nars Radiant Creamy Concealer. It’s achieved Holy Grail status for a reason. It covers a blemish like an absolute dream, and doesn’t get all creasy and patchy like so many other concealers. But while I love to evangelize about my tried and true faves, I’m also always on the lookout for something that may be a NEW fave. and that’s why I decided to try It Cosmetics Bye Bye Under Eye Concealer.

I am already a super fan of It Cosmetics CC Cream, and I knew that their under eye concealer had a similar cult following. I swatched some Bye Bye Under Eye on my hand and was absolutely shocked at how much coverage it gave. Honestly, I was kind of alarmed. I didn’t need that much coverage, after all. But then I learned that you just use like, the tiniest of tiny dots of this concealer and then blend it out. And when you apply it correctly (as in, extremely sparingly) this concealer is perfection.

If you have any insecurities about under eye discoloration or tired looking eyes, Bye Bye Undereye is the solution you’re looking for. I dab it on straight from the tube onto my under eye area, and then blend it out with a tiny sponge. I’ve tried using it to cover hyperpigmentation or breakouts and it’s not my first choice for that, but under the eyes it’s better than anything I’ve ever used.

I’m not into heavy-duty makeup every day. But some days I need to put on my armor - in this case a heavy duty conealer - to access the self-assured, powerful person within. Products like this are like little tubes of confidence, and I’m so grateful that they exist.